In this whiteboard session, Pieterjan Bouten, Showpad’s CEO and Co-Founder explains how the role of a sales person in the buyer’s journey has changed because of the educated buyer of today as the customer gets smarter and the value of a sales person becomes less and less valuable.
The future of sales will see simple sales jobs disappear but will increase the importance of a well informed sales person.
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Showpad delivers the world’s most powerful sales enablement software, making sales content easy to find, present, share and measure. We help salespeople share content with clients at the moment a customer is ready to interact, and our analytics help marketers clearly see how sales reps use the content they create to bring in revenue. With Showpad, sales and marketing teams can work better together to build more meaningful, personal relationships with customers and close more deals.
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What does the educated buyer mean for the future of sales?