Head, Digital Omnichannel Marketing US Oncology

Takeda – Cambridge, MA – & Omnichannel Marketing (Director level) will champion efforts to establish Takeda Oncology as a leader in leveraging customer experience to achieve our ambitions in a customer centric, innovative, and value-driven way. The position is responsible for development and implementation of the US OBU digital strategy for our marketed portfolio (VELCADE, NINLARO, ALUNBRIG, ICLUSIG), as well as near-term launches and will be focused on engagement with key external stakeholders (HCPs, KOLs, etc). This includes… leading development of innovative, integrated omnichannel projects that serve multiple customer segments across relevant channels. The Lead also serves to advise key business stakeholders on digital communications, insights, methodologies, and best practices, supporting both understanding and enablement. The role will act as a catalyst between the marketing organization, key internal business partners and external agency partners, and will play a pivotal role in scaling the digital transformation…

Original source: http://jobviewtrack.com/en-us/job-131f41694403061a4618002e0913050211491a0f493b4f4a592f690d080753154c4325001c0c00541d060e7165455e42410b08170739411103041a0e0b4776250801414e494443036d2149174f0f070617665412435b59/d0dd926f7fc6c0cf03ca72e7b9c5f508.html?affid=6a878ee2166ead761d26c6151631224c